Chocolate Packaging to Upgrade Your Brand: Chocolate Bar Boxes & More.

Intro:

Have you ever purchased something which looked good from the outside but it’s not the same from the inside? And you get tricked? Well, this is what dumbfounded by the look is. The choice of your pattern, printing, and color can affect your branding and customer will be willing to buy your product whether they want it or not. We all know that packaging is used as a marketing tool and that’s how people make their promotion and increase their branding. Here are some tips which will help you out increasing your sales.

Grabs The Attention:

Well, you cannot make any customer buy your chocolate just because your taste is good. Its important customers should notice your brand with your packaging first then they will remember your brand with taste too. That’s why the design of the chocolate should be aesthetic too and should be different from other brands with whom you’re competing.  Also, you have to focus on sizes too.

You Should Build Interest In This:

The first step was grabbing attention and the companies who are good with their packaging grabbed the attention first and now the second step is how to turn this attention into interest. Well, the customer would like to overview the Whole Chocolate Package though and see the backside where all the ingredients are mentioned and you can even tell a short story and you can add a quote as well. You can even add some mystery as well so it will create curiosity.

Make Them Desire:

If your brands fulfill the customer’s need then he will surely be going to purchase the chocolate but in this case, some people have their preferences and have one or two favorite brands for the chocolate. Well people like being emotionally connected, so you can add different emotional lines or write something which will make the connection between the product and buyer.

Purchasing:

The steps I have mentioned above play an important part though and if all the steps have been done completely right then people would love to purchase your product.

But there is a thought that why we are caring about packaging so much? Why It is so important?

Well, we love chocolate without fancy packaging too but there is some strategy, which is how our brands associate beautiful packaging with the perfect product though.  Plus, good-looking, desire-generating chocolate packaging doesn’t have to be expensive.

Some Customized Chocolate Packaging:


Vital Leaf Chocolate Bars Packaging:

Well, this is the kind of packaging that has bold colors and their art element is so nice and neat. This packaging mostly comes in straight tuck boxes. In their strategy, their back is fully covered with the story behind it. We’ve primed a simple straight-tuck box to house the smaller chocolates and their variety pack is ready to sell

Custom Chocolate Bar Box:

Well, what makes this packaging make different from others because they have kept packaging also inside of the box? Instead of a Standard Straight Tuck or Reverse Tuck Chocolate Box that opens at the top and bottom, they went with a custom box that closes with a slide-in flap on the back panel.

Vibrant Chocolate Bar Boxes:

This box uses the straight tuck end box and this type of packaging prefers vibrant colors and it helps to look more appealing look and that’s how people get attracted towards the product.

Illustrated Chocolate Bar Box:

Design-wise, it’s cheerful and has a hand-made look, which is what confectionery makers very commonly aim towards. This way, they don’t have to worry about running out of packaging for a specific chocolate type, since all the boxes look the same

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